1. brit:

American Apparel called. They want their logo back.
davemorin:

A sad day for iconic brand design.
Mind the GAP! | down with design


lol so many angry tweets today about Gap’s redesign; my two cents? As recognizable as it is, the old logo was fugly — font-wise. As for the new logo, that square with the peeping corner in the ‘P’ is an insult unless I’m missing some proportion equation/deliberate intention here.

    brit:

    American Apparel called. They want their logo back.

    davemorin:

    A sad day for iconic brand design.

    Mind the GAP! | down with design

    lol so many angry tweets today about Gap’s redesign; my two cents? As recognizable as it is, the old logo was fugly — font-wise. As for the new logo, that square with the peeping corner in the ‘P’ is an insult unless I’m missing some proportion equation/deliberate intention here.

  2. karenh:

redesignrelated:

iTunes logo icon redesignAt the September 1, 2010 Apple Special Music Event, Steve Jobs unveils iTunes 10, complete with a redesign and implementation of the new social network Ping. Since CDs are less relevant these days, Apple decided it was time to revisit their original logo design. We’re not sure if it was an intentional design decision to make the circle look irregular.


hmm looks a little bit like the dashboard icon, thanks to the black border inside the grey… kinda weird shape though.
[edit] just kidding, regular icon isn’t distorted.

    karenh:

    redesignrelated:

    iTunes logo icon redesign

    At the September 1, 2010 Apple Special Music Event, Steve Jobs unveils iTunes 10, complete with a redesign and implementation of the new social network Ping. Since CDs are less relevant these days, Apple decided it was time to revisit their original logo design. We’re not sure if it was an intentional design decision to make the circle look irregular.

    hmm looks a little bit like the dashboard icon, thanks to the black border inside the grey… kinda weird shape though.

    [edit] just kidding, regular icon isn’t distorted.

  3. stewf:

swisscheeseandbullets:

There’s a nice bunch of images tracing the evolution of the Braun logo over at Logo Design Love. I absolutely love the geometric simplicity of the current incarnation, although their actual product and packaging design leaves a lot to be desired. Come back Dieter – all is forgiven!

I sensed that there was some deeper thinking behind the Braun logo. This is a very satisfying image. But don’t you go thinking type is purely modular, kids!

    stewf:

    swisscheeseandbullets:

    There’s a nice bunch of images tracing the evolution of the Braun logo over at Logo Design Love. I absolutely love the geometric simplicity of the current incarnation, although their actual product and packaging design leaves a lot to be desired. Come back Dieter – all is forgiven!

    I sensed that there was some deeper thinking behind the Braun logo. This is a very satisfying image. But don’t you go thinking type is purely modular, kids!